function GoogleGoalConversion() { try { //ga('send', 'event', 'Lead', 'Submitted'); //new analytisc tag gtag('event', 'submission', { 'event_category': 'Lead submitted' }); fbq('track', 'Lead'); } catch (exception) { } } function FireGoogleEventAndLoadPage(obj) { $(obj).prop("disabled", true); var linkType = $(obj).attr("data-link-type"); var googleEvent = $(obj).attr("data-google-event-cta"); if (googleEvent != undefined && googleEvent != null) { for (var i = 0; i < ga_events.length; i++) { var event = ga_events[i]; if (parseInt( === parseInt(googleEvent)) { ga('send', 'event', event.category, event.action); } } }


By working on an associates model we are able to partner with many talented experts. 
Strategic Steps creates a team tailored to each client's specific needs in order provide the best possible value for each and every client. 
Meet some of our professional associates here!



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Ian has had a broad range of experience including work in the government, for-profit, and non-profit spheres. He is a nationally recognized Certified Management Consultant (CMC) whose areas of interest include seniors and affordable housing, local government, libraries, post-secondary education, health, non-profit organizations, and community safety.

Since 2000, Ian has worked on strategy development, implementation, revision, and alignment both as an employee of government and as a business advisor in the private sector. He has managed many projects over the past decade, most of which have been in the realm of strategy development and implementation, though some have included event planning/coordination and others have been associated with regulatory processes in the oil and gas sector.

Visit to book Ian for your next event or workshop


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Pam is Strategic Steps' primary presence in Saskatchewan. She is a passionate and dedicated leader in government administration, contributing to public-sector excellence and good governance. Pam's previous work includes time as CAO for a large rural municipality surrounding a major city; and work at the provincial level for a special operating agency with unique legislation to operate as a regulator with both municipal and provincial authority.

Additionally, Pam has occupied the integral role of having created a governance structure, and achieved an Order in Council to operate and govern a unique watershed association. Most memorably, she worked on a provincial bill that later translated to Pam's opportunity to create a municipality from ground zero.

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With an award-winning career in media and communications, Benjamin Proulx's core competencies include communications planning, organizational communications integration, crisis communications, public relations, media relations, strategic planning, and capacity building. His approaches are highly collaborative and results-oriented.



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Logan Muller has worked in a variety of roles within the private sector. With a background in Business Administration and Operations Management, he has a deep understanding of leadership, efficiency, and quality. Logan has advanced skills in project coordination and organization, having spent much time in coordinator roles. He is now putting these skills into practice with Strategic Steps in an administrative and project management capacity. 




Lauren is a strategist, community service professional, and communications specialist with extensive experience in the public sphere, having worked at lengths in municipal government, as well as in the health care system. Lauren's background includes journalism, organizational communications, and crisis communications, bringing a strategic communications lens to Strategic Steps, in addition to project coordination experience.




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Jacquie is a leader in the municipal space and in helping organizations reach their ideal state. She is an expert in Strategic Planning, along with various additional processes aimed at actionable and aspirational goals for Board- and Council-driven organizations. Jacquie has developed a deep knowledge of governance and strategic excellence through experience in local and provincial public service, as well as in working with myriad boards and committees. 


Jacquie seeks to be part of a positive working environment that sees Great Governance and Strategic Planning as essential for each organization to achieve.




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Deanna is Strategic Steps' lead investigator on issues of Code of Conduct reviews and investigations. Deanna is a retired member of the RCMP, and is a National Certified Investigator (NCIT). In addition to investigating general Code of Conduct breaches, Deanna has extensive experience conducting workplace investigations specializing in harassment, bullying, discrimination, and sexual harassment.

Having also served as a local elected official in Alberta, along with having held positions on numerous boards and committees, Deanna has unique insight and involvement in local governance, and with municipal Codes of Conduct. Her goal is to assist municipalities and organizations in increasing productivity by creating and maintaining positive and healthy working relationships.



George B. Cuff & Associates Ltd. 

Established in 1984, the firm of George B. Cuff & Associates consists of a wide variety of seasoned professionals who offer their services on a per diem basis. As a result of this approach, and as President of the firm, George Cuff is able to assemble the best minds in a particular field. This can be done on short notice for significant engagements. His firm provides a variety of specialized consulting services to mostly public sector clients principally in the areas of board and council governance, governance reviews, trouble-shooting, staff and elected official training, and special projects.


Engagement Expert and Professional Development Provider

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Maria deBruijn is a much sought after critical thinker and consummate problem solver, with over 20 years of achieving successful outcomes. Maria has advised and supported many organizations in enhancing their internal and external engagement efforts, developing and facilitating corporate planning initiatives, and providing professional development and training. Maria is an International Association of Public Participation (IAP2) trained public and stakeholder engagement practitioner. She holds a Master’s degree in Communications and Technology from the University of Alberta, and previously served as Director of Research on the Canadian International Association for Public Participation Board.


Budgeting and Finance

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Kelly has extensive experience in pushing the boundaries of strategic planning and building alignment with organizational functions.  Kelly has been and will continue to be a public servant. To Kelly, this means embracing a passion for people, for community and for all the potential there is when it all comes together. 

Kelly uses Priority Based Budgeting (PBB) as a foundation to support organizations through their strategic planning process. One designed  to empower a team and outfit them with the tools, knowledge and passion they need to succeed. Knowing their vision with absolute clarity and allocating their resources to maximize value.



Planning, Communications and Issues Management

Carissa is a writer, speaker and trained facilitator. With her collaborative, strengths-based approach, she helps clients develop achievable strategic and communications plans. Her experience spans senior leadership positions in non-profit and government sectors. Her facilitation techniques and strategic advice is sharpened by her work as a journalist, publicist and senior political advisor. She is trained in IAP2. As a writer, her essays have captured magazine awards and been anthologized. Her debut book, Little Yellow House: Finding Community in a Changing Neighbourhood (University of Alberta Press, 2018), was a finalist for the Edmonton Book Prize. She is a member of the Speaker’s Bureau of Canada, and is an experienced presenter at conferences, Professional Development days and in-house trainings.  Her boutique consultancy, Halton Strategic, is based in Edmonton, Alberta.

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Empowering Excellence with Individuals and Organizations

Laurie Fenske offers solution-based coaching to clients throughout Canada, the United States and Europe. Laurie focuses her high-energy executive coaching sessions to achieve substantial improvements in the areas of productivity, leadership skills, staff management, and communication. In team coaching sessions, she utilizes behavioral analysis to enable team members to better understand their colleagues, in the goal of working together more harmoniously.


Economics of Well-Being

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Mark Anielski is an economic strategist specializing in measuring the well-being and happiness of nations, communities and businesses. Mark holds three degrees from the University of Alberta: Economics, Forest Science, and Masters of Science in Forest Economics. For ten years he was a professor of corporate social responsibility and social entrepreneurship at the University of Alberta’s School of Business. He has lectured internationally on the economics of happiness and well-being in Canada, the US, China, Tahiti, The Netherlands and Austria.



Governance and Legislation - Processes, Advice and Services

Chris Belke has worked in a variety of roles in municipal governance resulting in a unique, well-rounded understanding of the processes and challenges faced by municipalities.  For nine years he was the Chief Legislative Officer of a city in Alberta and for 18 years he provided advice and services to municipalities in various professional positions with Alberta Municipal Affairs.  He was also elected to Council of an Alberta town for four terms, and has served in various committee and volunteer positions.  Chris currently provides advice and services in the areas of legislation, governance, elections, bylaws and policies.



Marketing - Making a Big Splash  

As an entrepreneur and experienced marketing Manager, with a unique sales-based approach, I help identify target audiences, launch well-focused campaigns, enhance customer experience and support trust-building communication.